Earned Press Coverage a Critical Component to Industry Acceptance

With the launch of a GreenTech startups risk-taking new product, industry acceptance was a hurdle we anticipated. Would a skeptical industry trust a small group of engineers and scientists to solve previously unsolvable challenges for a multi-billion dollar industry?

Our product launch garnered the attention of several media outlets whose trusted journalists met with our product leaders to cover the company's product achievements and the potential benefits for an industry that was growing, but not without challenges.

The Swarm product launch received significant press uptake in several languages. Below is a sample of our earned media. Each image links to the full article

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